World Introvert Day Jan 2nd 2024 👆🏼

The idea of a self-made entrepreneur is great and all, but how practical is it really?

Growing your business alone generally isn’t possible for the most part. It takes a serious amount of work to get a successful business up and running even with employees and freelancers, so how would someone do it without all of the extra assistance?

Let’s take a look at this topic in more detail and explain a few things that might help you launch your business by yourself.

Make use of automation and technology

One of the reasons why we need to hire people is because they can help us do things that we either don’t have the skill or time for. For instance, small business bookkeeping software greatly speeds up bookkeeping tasks and automates a lot of the responsibilities that you might have in terms of finances. Similarly, there are marketing tools that will automate things like emails and social media posting, freeing up a lot of your time and effort so you can focus on other things to grow your business.

Focus on a scalable business model

Some business models are easier to scale than others. If you’re running your own business, then you need to identify scalable business models which you can grow without a corresponding increase in resources and effort. For instance, if you’re hand making products to sell, then growing your business means you have to work longer to fulfill orders.

Doing this takes up a lot more time and is why you might want to hire employees to do the work for you. However, business models that involve subscription fees or digital products can be a lot easier to manage and scale, especially because it’s mostly automated and they can be distributed to more people without excessive amounts of manual labor.

This may require a significant change in how your business operates, but it’s one of the best ways to create a business foundation that is easy to manage on your own.

Taking advantage of customer self-service

One of the more time-consuming tasks that you have as a solo entrepreneur is customer service. Depending on how big or popular your business is, you might have to respond to dozens of emails every day about your products and services. The best way to handle this without dedicated customer support staff is to create a self-service ecosystem. This includes comprehensive FAQs, knowledge bases, how-to guides, and community forums where users can share their tips and experiences.

So to conclude, employees and freelancers are extremely important when it comes to growing your business. They take care of tasks which frees up your time and allows you to worry about other things to grow your business. It can also help you fill in skill gaps in case you want to achieve something but have limited knowledge.

But without that help, you can still get pretty far. There are plenty of ways to optimize your time as a solo entrepreneur, but do keep in mind that it’ll limit your potential profitability in the long run.