World Introvert Day Jan 2nd 2024 👆🏼

Your business is in its founding stages, and it needs a few boosts to be able to go further. And most of all, it needs to have a good team on hand to spearhead it into success and prosperity! You, as the owner and founder, need a team of people with the right skills around you, who know what they’re doing, and can take initiative whenever the opportunity presents itself. And all in all, you need an expert or two to help you out.

But how can you be sure that you’re getting one? Let’s make sure you can spot the signs of a real expert when one walks into the interview. It’ll be a real boost for your business if you have a talent for talent!


They’re Not a Know It All (a.k.a., they listen)

If you want to have an expert on hand, either to write some copy for your website or to design the graphics you’re thinking of putting on the side of the company vehicles, they need to be someone who listens to you first. They need to be attentive to what you want to see, or what you want to read, before they pitch their own ideas. Most of all, they need to be receptive to what you have to say, and not simply brush it aside! This is your business, after all, and they’re only here to help.

So if you’re dealing with an expert, they’ll be professional about everything they have to say and do. They’ll be pleasant, they’ll have some ideas to ping off of you, and they’ll note down everything that it is you want from them and their work. If they’re a know it all, they’re unlikely to do any of these things!

They Have a Portfolio (or something similar)

An expert is someone who has past work to show you, and is able to present relevant work, if they have it. Of course, there’s a lot of talented people out there without portfolios, but they should still have something to show you to prove to you that they’re the one for your business.

If you want to hire an expert, or to just use the services of one for the foreseeable future, you need to be able to do your research. They might have a social media profile where they post snippets of what they’re working on. They might have a website that proves they’re a truck crash expert. They might just have a reference or two from people they’ve worked for before, who were in a similar position to you, and had their problems solved by the person in front of you.

You can go all the way through a hiring process, and bring on someone you feel really good about –  but then their subsequent work turns up subpar, and you don’t have the time or resources to train them, and you start to doubt your ability to run your business. So know how to identify!