{"id":2328,"date":"2019-01-24T00:40:08","date_gmt":"2019-01-24T05:40:08","guid":{"rendered":"http:\/\/thecareerintrovert.com\/?p=2328"},"modified":"2020-08-05T10:09:36","modified_gmt":"2020-08-05T15:09:36","slug":"marketing-strategies-to-grow-your-coaching-business","status":"publish","type":"post","link":"https:\/\/thecareerintrovert.com\/index.php\/2019\/01\/24\/marketing-strategies-to-grow-your-coaching-business\/","title":{"rendered":"Marketing Strategies To Grow Your Coaching Business"},"content":{"rendered":"\n<figure class=\"wp-block-image\"><img data-recalc-dims=\"1\" loading=\"lazy\" decoding=\"async\" width=\"1024\" height=\"838\" src=\"https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176-1024x838.jpg?resize=1024%2C838&#038;ssl=1\" alt=\"\" class=\"wp-image-2330\" srcset=\"https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176.jpg?resize=1024%2C838&amp;ssl=1 1024w, https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176.jpg?resize=300%2C246&amp;ssl=1 300w, https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176.jpg?resize=768%2C629&amp;ssl=1 768w, https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176.jpg?w=2160 2160w, https:\/\/i0.wp.com\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176.jpg?w=3240 3240w\" sizes=\"(max-width: 1024px) 100vw, 1024px\" \/><\/figure>\n\n\n\n<p class=\"wp-block-paragraph\">When it comes to growing your coaching business, you already know that nothing is going to happen if you\u2019re not marketing your services. However, with so many people online telling you that their strategy is the one you should follow, and then someone else giving conflicting advice, it can just become an overwhelming and confusing mess, so in this post, we\u2019re going to share with you some of our favorite marketing strategies to grow your coaching <a href=\"https:\/\/thecareerintrovert.com\/index.php\/2019\/01\/20\/excellent-expos-promoting-your-business-through-trade-shows\/\">business<\/a>.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Webinars:<\/strong><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In recent years, webinars have gained a really bad reputation because people have been using them for the wrong reasons &#8211; basically instead of providing real value, they\u2019ve been using them to talk about themselves for ages, then give a little bit of information, and then a massive sales pitch. Now, webinars should be used to sell, and when you do them right, they can absolutely be one of the most profitable things in your whole business, so learning how to do them correctly by giving amazing value is crucial to developing a successful webinar strategy.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>Blogging:<\/strong><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re a coach of any kind, then one of the best ways to market your coaching business, skills, and experience is to <a href=\"https:\/\/www.adinfusion.com\/\">Check out AdInfusion<\/a> and enquire about their content, copywriting, and SEO services to assist you in creating a fantastic blog. You can share tips and advice on your blog that your audience will gain real value from, and then that will lead people further into your sales funnel where they will eventually become a customer or client. If you\u2019re not sure what kinds of things to post on your coaching blog, then there are plenty of people, such as <a href=\"https:\/\/www.jamesray.com\/\">James Ray<\/a>, who you can follow online for ideas and inspiration.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>A Podcast:<\/strong><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">If you\u2019re not really into blogging, then a <a href=\"https:\/\/www.shopify.co.uk\/blog\/34911301-how-to-start-a-podcast-the-ultimate-step-by-step-podcasting-guide\">podcast<\/a> could be a great way for you to get your name and your content out there to a really big audience. If you\u2019ve ever listened to any kinds of podcasts online you know just how much power they can have. The great thing about a podcast is, you don\u2019t even need to come up with fresh content every time you record an episode since you can interview other people and have them share their wisdom with your audience, which is great since then your podcast is being promoted to two different audiences meaning you can benefit from even bigger growth.<br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>In-person Events:<\/strong><br><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">In-person events are like webinars in the sense that you\u2019re going to be sharing value and then offering something at the end. However, the difference is that these can be even more powerful since you\u2019re actually connecting with people in person and this gives them the chance to get to know you better and develop a deeper sense of trust with you.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n\n\n\n<p class=\"wp-block-paragraph\">Of course, not all of these strategies will work for your business, but it\u2019s important to not get caught up in trying to do all the things when it comes to marketing and just identify a few core areas that seem to work for you so that you can focus on mastering those.<br><\/p>\n","protected":false},"excerpt":{"rendered":"<p>When it comes to growing your coaching business, you already know that nothing is going to happen if you\u2019re not marketing your services. However, with so many people online telling you that their strategy is the one you should follow, and then someone else giving conflicting advice, it can just become an overwhelming and confusing [&hellip;]<\/p>\n","protected":false},"author":1,"featured_media":0,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"gallery","meta":{"_et_pb_use_builder":"","_et_pb_old_content":"","_et_gb_content_width":"","_monsterinsights_skip_tracking":false,"_jetpack_newsletter_access":"","_jetpack_dont_email_post_to_subs":false,"_jetpack_newsletter_tier_id":0,"_jetpack_memberships_contains_paywalled_content":false,"_jetpack_feature_clip_id":0,"_jetpack_memberships_contains_paid_content":false,"footnotes":"","jetpack_post_was_ever_published":false},"categories":[3],"tags":[],"class_list":["post-2328","post","type-post","status-publish","format-gallery","hentry","category-business","post_format-post-format-gallery"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.3 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Marketing Strategies To Grow Your Coaching Business - The Career Introvert<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/thecareerintrovert.com\/index.php\/2019\/01\/24\/marketing-strategies-to-grow-your-coaching-business\/\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Marketing Strategies To Grow Your Coaching Business - The Career Introvert\" \/>\n<meta property=\"og:description\" content=\"When it comes to growing your coaching business, you already know that nothing is going to happen if you\u2019re not marketing your services. However, with so many people online telling you that their strategy is the one you should follow, and then someone else giving conflicting advice, it can just become an overwhelming and confusing [&hellip;]\" \/>\n<meta property=\"og:url\" content=\"https:\/\/thecareerintrovert.com\/index.php\/2019\/01\/24\/marketing-strategies-to-grow-your-coaching-business\/\" \/>\n<meta property=\"og:site_name\" content=\"The Career Introvert\" \/>\n<meta property=\"article:publisher\" content=\"https:\/\/www.facebook.com\/TheCareerIntrovert\" \/>\n<meta property=\"article:published_time\" content=\"2019-01-24T05:40:08+00:00\" \/>\n<meta property=\"article:modified_time\" content=\"2020-08-05T15:09:36+00:00\" \/>\n<meta property=\"og:image\" content=\"https:\/\/thecareerintrovert.com\/wp-content\/uploads\/2019\/01\/business-close-up-commerce-266176-1024x838.jpg\" \/>\n<meta name=\"author\" content=\"Introvert\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"Introvert\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/\"},\"author\":{\"name\":\"Introvert\",\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/#\\\/schema\\\/person\\\/0659f3ed6129dbefe0f758c44b77570c\"},\"headline\":\"Marketing Strategies To Grow Your Coaching Business\",\"datePublished\":\"2019-01-24T05:40:08+00:00\",\"dateModified\":\"2020-08-05T15:09:36+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/\"},\"wordCount\":534,\"commentCount\":0,\"publisher\":{\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/#organization\"},\"image\":{\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/thecareerintrovert.com\\\/wp-content\\\/uploads\\\/2019\\\/01\\\/business-close-up-commerce-266176-1024x838.jpg\",\"articleSection\":[\"Business\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/\",\"url\":\"https:\\\/\\\/thecareerintrovert.com\\\/index.php\\\/2019\\\/01\\\/24\\\/marketing-strategies-to-grow-your-coaching-business\\\/\",\"name\":\"Marketing Strategies To Grow Your Coaching Business - 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