The Best Ways Introverted Leaders Can Harness Help In Business

 

It certainly feels like you are faced with constant confrontation, maybe with a customer, or you have to mediate between two employees, and it can certainly get you down. When you are of an introverted disposition, but you are in a position of power, it’s a very fine balance to tread, because you want to be seen as that useful and resourceful leader, but sometimes, you don’t have the internal strength to push through. This is where help is, and should be, harnessed. And what are the best ways introverted leaders can make the most of additional help?

Outsourcing

Outsourcing has long been a crutch of sorts that businesses use to get them through troubled times. Whether this is through an IT consulting company to show you exactly where you’re going wrong from the technical side of things or using contractors to spruce up your marketing or website. Many startups and small businesses use outsourcing to their advantage, and you should too. If there are areas of your business you aren’t skilled at, it’s these you should outsource, remember that!

Using Those That Shout Loudest

Sometimes, we feel that those people who are natural leaders appear to be forthright, and are incredibly vocal. After a while, we learn that this is not the case at all. But it’s more the folly of youth, that if you shout loud, then you will be heard. It’s these types of people you can use to your advantage, especially if you find yourself to struggle to get people’s attention, or there are things that you feel you’re not putting across as well. By making the most of these people, and, in essence, using them as your mouthpiece, this will work to your advantage infinitely.

Who Are Your Idols?

We can feel that, from time to time, what we are saying isn’t coming across the way we want it to, or we are struggling with ourselves in an internal sense. These crises of confidence are nothing new, and even those that have been in the industry for years still falter from time to time. When you feel like this, it’s important for you to find help from the unlikeliest of sources. When we are stuck for a way out, or we hit a wall, we should look to those who have blazed the trail before us, and apply some of their attitudes to what we are doing. After all, the people you idolize have shaped certain aspects of how you operate, either in a personal sense or in business. And not only does looking to these people provide answers, but it’s also going to provide inspiration and a moral lift during these tough emotional times.

And don’t forget, you can make the most of your own personality traits, just as long as you are acutely aware of who you are. It doesn’t have to be your responsibility to shout out loud to get everybody to hear you, and there are numerous examples of great leaders that aren’t gung-ho in their personality. At the end of the day, the best leaders see the bigger picture, and they trust their instincts. But, in addition to this, they use their resources well.

 

 

Managing Construction Subcontractors: A Guide For Introverts

 

If you work in construction, then you will inevitably find yourself having to manage subcontractors at some point in your career. Construction is not an industry that lends itself to single-business work completion; instead, most companies will work in concert with other specialists in order to achieve their goals.

 

For an introvert, the management of these subcontractors is always challenging. Your natural reserve can make the process inherently difficult, and you may find that you shy away from contractor management in order to reduce the stress you experience from such a task. However, as mentioned, working in construction will always involve working with subcontractors, so rather than avoiding the task, consider the ideas below in an effort to manage the situation as best you can.

 

#1 – Do your research

 

If you wish to limit the amount of time you have to spend actively interacting with subcontractors, then research is the best answer. If you spend time researching exactly the subcontractor you need, then you can keep interactions to a minimum. If you’re looking for a broad-strokes contractor, then click through websites and look for terms like “comprehensive” in company descriptions; this indicates the contractor in question will take on more generalized roles. However, if you have a niche, specialist task such as earth shoring or ground improvement, take the time to click for more information on niche, specialist subcontractors who specialize in this area. Ideally, you want to know that the subcontractor in question actually performs the work you require prior to contacting them, as this will help to streamline the entire process.

 

#2 – Use contracts to your advantage

 

Contracts can be as expansive as you need them to be, so use this opportunity to stipulate a range of requirements that you may otherwise have had to insist on in person. This provides the opportunity to ensure both you and the contractor are on the same page right from the start, and should also eliminate a need for a constant dialog between both parties. To do this, add sections to your contract that meet “what if” questions, such as “what if the project is delayed due to bad weather?” – by having this outlined from the start, you can minimize the need for personal interaction should such a scenario develop.

 

#3 – Group together tasks

 

As an introvert, you will likely experience difficulty interacting with others, especially on an ad-hoc basis. To combat this, set aside an hour from your day to go through all queries, discussions, and related activities with your subcontractors. When that hour is complete, all further questions or discussions can wait until the next day to be resolved. You can even make this clear to subcontractors in the contract, as mentioned above: just insert a clause saying you will only be available between 10am and 11am, and all queries will only be answered during these time periods. This ensures that all relevant queries can be answered in a timely fashion, and guarantees you the freedom to go about your usual work duties for much of the working day.

 

In conclusion

 

Hopefully, you will find the tips for managing subcontractors in the construction industry useful; good luck!

A Career Introvert’s Guide To Avoiding Customer Confrontations

Introverts are as afraid of confrontation as most people are of spiders. The mere thought of falling under someone’s wrath is probably enough to keep you awake at night. And, as an introverted business owner, you sweat at the mere thought of customer confrontation.

 

In this way, you’re more like other managers than you realize. For different reasons, all business owners attempt to avoid unhappy customers. For you, though, this is a matter of real worry. Even just the idea of someone shouting at you leaves you hot under the collar. In fact, it’s not unusual for fears here to get so out of hand that you give up your business dreams altogether.

But, we don’t want that to happen. Which is why we’re here to teach you how to avoid confrontation wherever possible. Admittedly, you will always get some people looking to pick holes in what you do. But, by making sure you do the following, you can at least rest easy that their fault isn’t with you.

Be professional


This point may seem simple, but it’s more useful than you might think. In life, we all fall into roles. At work, we’re professional. As customers, we respond in kind. As such, reverting to professional language and attitude could see real benefits. The moment you drop that role, your customers may feel free to let their anger loose. Instead, work on keeping your tone level and your smile shining. You may find this diffuses many a potential confrontation.

 

 

Work with customer interests in mind

Too often, business owners focus on profits above customer needs. But, that won’t serve in any way, especially when it comes to avoiding confrontations. If you charge well over the odds on your products, for instance, unhappy customers will soon come knocking on your (business) door. Equally, you should keep customers in mind when it comes to things like protecting private information. Given that getting this wrong can lead to legal confrontations, it’s especially essential you focus here. Retailers should avoid storing any information regarding customer cards and the like. Equally, healthcare providers should turn to companies like Healthcare Security to make sure client info is kept in compliance with HIPAA. No matter your field, you can bet you’ll have an unhappy visit if you slip up with customer confidentiality in any way.You may even feel the hard stare of a courtroom judge if you aren’t careful. Could anything be worse?

Remember that the customer is always right

Despite what many of us believe, customers are a pretty reasonable bunch. While there are always exceptions, most complainants merely want a satisfactory conclusion. As such, operating with the belief that customers are always right could steer you clear of confrontation. The moment you question a complaint, the customer is liable to get defensive. Instead, then, hold your hands up. Accept if someone isn’t happy. Focus instead on reaching a satisfactory conclusion for you both. Just like that, you turn a potential complaint into another satisfied customer.

Business Cohesion For Introverted Entrepreneurs

At the beginning of a business’ life, the operations of the company tend to be simple. Often, businesses start with just a single staff member – the entrepreneur behind the company, who works every hour possible to turn their business idea into a reality.

 

As the business grows, operations become more complex. Eventually, a business can reach a point where it spans multiple employees who are working in multiple departments.

 

 

This growth is, of course, a huge positive: it suggests that the business is viable, the idea behind it sustainable, and the future bright for the company. However, for the entrepreneur who had the initial idea – and once singularly controlled every aspect of the business process – this expansion can be challenging. The business that was once just-for-them is now worked on and engaged with by dozens of different people, and their role is now one of managing the different departments rather than working on the business’ core product or service in and of itself. Essentially, the entrepreneur becomes the center of a complex network; the keystone of the company, the person to whom all departments report, and the ultimate decision-maker that governs the direction of the business.

 

If you find yourself in the above situation, adjusting to this change – and your new role within the organization – can take time. Managing a company full of thriving departments and multiple employees is very different to the life at the start of your business, when you controlled everything related to the business production yourself. This change means that you will likely find yourself facing challenges that you simply couldn’t have imagined at the start of your business life – and arguably the biggest of these is establishing and maintaining business cohesion.

 

What is business cohesion?

 

Business cohesion is a simple term that can be used to describe how the different areas of your business interact with one another. It includes considerations such as:

 

  • How projects that are worked on by multiple departments are managed
  • How well departments are able to communicate with one another
  • The ability of staff to discuss important matters, share ideas, and brainstorm when separated from one another either by the layout of your premises or remote working
  • How well each area of your business is able to work to meet the common goals of your overall enterprise

 

Managing the above areas can be extremely demanding of your time – and all the more so if you are an introvert. As you may have noticed, many of the areas of business cohesion require communication and interaction between departments; if you are having to coordinate this, then it naturally follows that you will have to excel at communicating and interacting with others. For introverts, meeting these needs is likely to deplete your energy reserves – and potentially even cause a large amount of stress in the process – so, unfortunately, you may find business cohesion particularly troublesome.

 

So what can you do?

 

The issue of cohesion is one that introverted entrepreneurs have to address head-on. Cohesion is simply too important to the productivity and efficiency of your business to be overlooked and, unfortunately, it is unlikely to happen naturally. In most businesses, departments tend to be isolated within their own remit, and you may even experience competitiveness or discontentment between the departments without a focus on cohesion – your SEO staff may complain of the work produced by your web design staff. Departments have a tendency to cluster together into groups rather than seeing themselves as part of the bigger picture – which is, of course, damaging to your business.

 

So, given that cohesion cannot be overlooked, how can you achieve it without causing yourself unnecessary stress in the process?

 

Opt for software solutions wherever possible

 

It’s all-too-easy for an entrepreneur to become a conduit between departments. As you frequently interact with both departments, you may find yourself being asked by a department to inform another department of a certain fact.

 

This is simply unsustainable; your role is to manage the departments, not act as a go-between. This issue is best prevented with a company-wide ERP system installed by the likes of ATB-Tech.com, as this can ensure departments have a simple method of internally communicating, monitoring developments, and ascertaining the status of a project for themselves.

 

Only intervene to solve problems

 

 

Often, business departments will default to an isolationist stance, and will feel unwilling to discuss projects with one another. Instead, they will turn to you, as both sides feel you are far more familiar to them, making it easier to talk to you than approaching a member of another department.

 

While you will need to lead the way on some matters, departments shouldn’t need you to intervene and issue instructions for basic operational processes – and if you are forced to do so, you may inevitably find yourself micromanaging which, as CareerAddict.com detail, can have extremely negative consequences.

 

To prevent issues such as those mentioned above, discourage the practice of departments turning to you as a first port of call by only agreeing to intervene if there is an outright problem that cannot be solved. If the departments are just trying to conduct a simple project, then your involvement should not be required, so refuse to engage unless both departments have reached a stalemate that requires a deciding vote.

 

Encourage departments to meet without your presence

 

 

Many companies hold regular Head of Department meetings, which is undeniably a useful tactic in encouraging departments to communicate with one another. However, you can make sure these meetings are all the more effective if you don’t attend.

 

If you go to a Heads of Department meeting, then everyone will naturally defer to you, and you will likely find yourself speaking more than anyone else in the room. Essentially, you’ll become the conduit again. To avoid this, insist on regular Heads of Department meetings but do not attend; ask an administrative assistant to take notes instead, which you can then review at a separate point in time.

 

In conclusion

When your business has grown to a point where you have multiple departments working to achieve the business’s goals, good cohesion is vital. With the ideas above, you should be able to encourage cohesion in a way that is suitable for the business, and avoids placing undue stress on yourself.

How Can A Quiet Business Can Make A Lot Of Noise?

 

If you’re an introverted entrepreneur who runs a small business with a small team then you might feel a little overwhelmed by your bigger and more successful rivals in the industry. How can the little guy compete? How can a quiet business make a lot of noise? Making an impact in a competitive industry, as a small business, isn’t impossible. You just need to focus on gaps in the market that the big brands are missing. There are always opportunities for the underdog to gain the attention of the target market. Here are some ways in which your business could start to be heard by its intended audience.

 

Stimulate business growth.

The first step to being heard is to stimulate business growth. Whatever your aspirations for your company, you should always be aiming to evolve so that you can remain relevant in a changing marketplace. The best way to get noticed by potential clients is to build your reputation as a business. It’s not just about reaching a wider target market but creating a name that people start to recognize. That’s how consumers start to feel comfortable with buying goods or services from a certain business. You could branch out to a new location, for instance. You might want to head over to Biz Latin Hub for help with making such a foreign investment. If your business has consumer interest in different cities or regions then branching out can really help to stimulate business growth.

 

You might also want to consider options such as hiring remote workers if you want to stimulate business growth. For a small business that’s trying to grow, it can hard to deliver a service that’s as extensive as the service of corporations with huge teams. But you’ll be able to hire professionals from a wider pool of candidates if you can employ people in different locations; they won’t have to come to the office to work. You could even outsource work to self-employed professionals if you want a cheaper option.

 

Develop a powerful brand identity.

The best way for a small business to take off is to leave a lasting impression on customers. Their satisfaction is essential to building a reputation for your company, and that all starts with a brand which really resonates with people. If you’re offering a product or service that’s of equal quality to the biggest companies in the game then the only way that your business is going to be heard over the competition is by creating a brand that they like more. As a small business, this is often the area in which your company can shine. Consumers often feel that big corporations are out of touch with their client base, but your organization is still grounded. You could be the most environmentally-friendly business in your industry, for example. This would show that your company really cares about the planet. That’s something which matters to people. The point is that a powerful brand identity should relate to the target market. That’s how your voice will get heard by potential customers.

 

Be a great leader.

Finally, the best way for your quiet business to make a lot of noise is to be an enigmatic leader. This can be hard for an introverted entrepreneur, but the key thing is simply that you’re passionate. You don’t have to be a social butterfly to lead your team to victory. You just need to guide them in the right direction. You need to instill them with the same confidence that you have. Hold regular meetings to make sure everyone is on the same page, and reward employees when they do well. Make sure that your company feels like a family. With the right culture, there’s nothing your business can’t achieve.

The Introverts’ Guide To Making More Sales

Conjure up an image of a typical salesperson and what comes to mind? It’s fast-talking, sharp suit wearing folks that are extroverted to the max.  However, no law says more introverted people can’t be good at sales. In fact, by following the advice below even those that towards the more, the more introverted end of the personality scale can smash their sales targets.

Do your research

Do you know what introverts excel at? Research that’s what. They love nothing better than to be given a brief to look into and find about a topic as possible. They like it even better if there is a question or problem that they can solve with these skills. Happily, research is an essential part of the selling process, and this can give introverts a real advantage.

In particular, introverts can succeed by focusing on listening to the customer’s needs both spoken and unspoken, to establish what they would want in an ideal situation. Then they can provide a solution (sales pitch) that is as close to that as possible.

Of course, it can help if you research thoroughly enough into your customer’s needs to know about any objection they may make, such as price, or delivery date too. Then you can predetermine how to deal with such queries, demonstrate to your customers that they will only have a minimal effect, and show that your offer is still one that is attractive.

Utilize smart strategies

Next, there are plenty of smart marketing strategies and systems that can be used to support those that are more introverted to make more sales. In particular, lead generation is vital because this ensures that the sales pool has a bank of warm leads to convert.

One way of generating leads is to use in-store or online promotions such as gift cards and special offers. The former being something that encourages current customers to add value to their purchase, and can also help to get new customers into your store as well. Something that can make it much easier for introverts on your sales team to work with them to achieve a conversion.

Connect with your customer

There is a difference between being introverted and being shy. Shy people find it hard to talk to others and be in social situations, whereas introverts are drained by doing these things, but can still be effective at them.

 

Introverts are fantastic at one on one connections.

 

Of course, it depends on the type of social situation as well, for example, an introvert may find talking to and making a connection with another person one on one basis, easy and invigorating.

 

Something that is excellent news for those introverts working in sales, because a considerable part of being successful in this area is the customer relationships that you create and manage. Most of which will be with a single representative at any one time.

 

In fact, there is a huge case in favor of being more genuine in customer interactions and building up a trust and mutual respect instead if behaving like a typical pushy salesperson. Something that introverts can exploit on a daily basis to make them much more successful at closing those deals.

 

3 Ways Remote Staff Can Help an Introverted Business Owner

 

 

When you’re a small business owner, there’s always a lot of work to be done. You have to handle product production, deal with the ways your services are provided, market effectively, attend to the obligations you have to existing clients, while doing what you can to continuously nurture leads, and handle mountains of paperwork annually.

 

When you’re a small business owner who’s also an introvert, things become more complicated in several key areas. For one thing, you’re obliged to find ways of leveraging your strengths and overcoming your weaknesses in terms of communication with clients, so that you’re put on the spot as little as possible. Emails are generally good. Skype voice calls are generally not.

 

Fortunately, there are more ways now than ever before for an introvert to work past their weak points and emphasise their strengths in the business world. Hiring remote staff is one of the big innovations in this regard, facilitated by the ongoing digital revolution.

 

Here are a few ways in which hiring remote staff can help you as an introverted business owner.

 

By helping to support your existing operations

 

People who you employ remotely and who perform their tasks from a separate location, can attend successfully to a huge number of the roles which need to be filled in a modern white-collar business.

 

One area where remote staff can be invaluable, is in sales operations roles — and, for that matter — in all forms of support role.

 

Sales operations was pioneered by Xerox more than 40 years ago, and involves hiring a team specifically to support the efforts of your sales team.

 

The role of sales operations is, generally speaking, to streamline the work done in other parts of the company, by forecasting, planning, and so on.

 

By handling some of the workday chores that get in the way of your core competencies

 

Virtual assistants often need no particular background in your industry in order to handle a good amount of the admin work that you will likely find you just don’t have time for as a busy entrepreneur, yet which still needs to get done.

 

In his best-selling book, “The 4-Hour Work Week”, author Tim Ferriss recounts having a virtual assistant not only create business presentations for him, but even to plan his next vacation.

 

You may not want your virtual assistant to get involved in your personal life, but they can still help to save you a lot of time on the day-to-day chores of the workplace.

 

By interfacing with clients so that you don’t have to do it as much

 

As an introvert, you are likely to find that you are at your best when you don’t have to speak to your clients too much in real-time. You might, for example, find that you are playing against your strengths if you’ve set yourself up, professionally, so that you’re answering the phone multiple times a day.


Virtual receptionists can remove that particular worry, by answering the phone on your behalf, with a professional manner, and relaying messages to you, so that you can plan your response in advance, and follow-up with your would-be client on your own terms.

You Say It Best When You Say Nothing At All: An Introvert’s Guide To A Big Business Break

Any company manager should know that rewarding staff is an essential part of the job. How else can you expect them to be happy working for you? The last thing you want is for your team to feel underappreciated. Hence why you need to work hard at thanking them on a daily basis. You should also consider occasionally rewarding them in a significant way.

At least once a year, most bosses think of big ways to say thank you. Some use cash bonuses. Others offer annual company vacations. And, it’s this latter point we’re going to look at here. When it comes to laying on the love, it doesn’t get better than paying for a trip away. This is something your staff probably wouldn’t buy for themselves. It’s also a sure way to give them a break and show them you appreciate them.

 

 

But, if you’re an introverted boss, the idea of going away with staff can be daunting. After all, in the office, your relationships are purely professional. If you were to take a trip together, you’d be expected to do much more socializing. Still, you shouldn’t let your anxieties stop you giving your staff a good time. Instead, consider the following ways to make the trip easier for yourself.

Keep it short

Don’t make the mistake of thinking a vacation like this has to be a week long. While some bosses do go that way, you can keep this short and still achieve the same impact. This is a gesture of appreciation. You can say thank you with a two-day trip just as well as with a week stay abroad. And, by keeping this short, you can ensure you don’t push yourself socially more than you’re comfortable with.

Avoid awkward evenings with entertainment

Whether you go long or short haul, think, too, about evening entertainment. This will help avoid those awkward small-talk conversations. You can bet you won’t be the only one dreading that stuff, so this is sure to go down well. Rather than hitting a bar in the evenings, look out for hotels with entertainment. Book onto a cruise like those found at Bolsover Cruise Club, and make sure there are shows galore to go and see. You could even book up at theater showings or local gigs to keep you busy. The main thing is that you avoid the gut-wrenching need to make conversation for hours on end.

 

 

Let staff bring their families

Whether to let staff bring their families or not is a matter of discretion, but we recommend this. While you may want to limit everyone to a plus one, this will take a massive weight off your shoulders. For one, it’ll further work in your favor when impressing everyone. For another, it saves you having to bear the brunt of keeping everyone happy. During the day, you’ll find most team members are glad to go off with their loved one. Thus, you can enjoy stress-free days without having to worry about chitchat.

Avoid Social Situations In Business Using These Solutions

 

You might find that you are more of an introvert than an extrovert. If you don’t know what this is, it just means that you prefer to avoid social situations when possible. You might think that this is going to be a huge barrier for you if you want to start a business, but it doesn’t have to be. There are ways that you can avoid all types of social situations when you are running a business and you will see that being an introvert does not have to be your downfall on the market. Here are just a few of our suggestions on how you can do this.

 

Cloud Accounting

 

It used to be the case that if you wanted something done involving accounting, you would have to take yourself over to the bank and let the bank employee do it for you. In the age of technology, this is not always necessary. Instead, you can use digital accounting, and this will mean that you won’t have to go and see a specialist. You can formulate, transmit and represent your financial data with digital accounting and avoid that small talk that you don’t like.

 

Smart invoicing is another idea that you can look into. Smart invoicing will let you create, track and send your invoices without having to keep hard copies of them. If you choose to use this, you will find that it is far more efficient and you don’t need anybody else but you to complete it.

 

Payment Solutions

 

You should make sure that your business is set up to receive payments from different currencies instead of just a single currency. Companies like BlueSnap offer the software to allow you to do this and makes the transactions easier for your customers. A happy customer is one that isn’t going to complain. Meaning that by doing this, you will not have to deal with angry phone calls or visits from dissatisfied customers.

 

SEO Plugin

 

An SEO Plugin is a tool that you can run on your website and use as a step by step solution that will allow you to set up a basic level of SEO in minutes. As well as this, these plugins can give you access to more advanced tools that will help you take your marketing further if this is what you want. If you use an SEO plugin, there is going to be no need for you to hire a marketing expert to assist you with this. The plugin will provide you with the marketing that you need and will keep you from having to hire a small team to help you with this.

 

Automated Call Handling

 

You might have noticed that when you call a company these days, a lot of the time you will be speaking to software instead of a person. There is software that can handle all of your calls and you can input answers to a wide variety of questions. This way, you aren’t going to have to hire a receptionist as you will be using automated call handling. The only time that you will need to have someone answer the phone is when the software can’t answer the question that your customer is asking.

 

I hope that you find these ideas useful and see that running a company does not have to be an introvert’s worst nightmare.

The Three Cornerstones Of Success For Introvert Managers

In the modern business arena, the workplace can often seem geared towards the extrovert, and this can leave those of us that recharge our batteries by spending time alone or in a one to one situation at a disadvantage. Luckily, by establishing a firm foundation on which to work and boosting our confidence in specific areas, even the most introverted of us can be successful managers. Read on to find out more.

 

Play to your strengths

 

 

Introverts, as a rule, tend to be good as particular tasks including listening, observing, dealing with people on a one to one basis, and predicting possible problems before they happen. Of course, these are fantastic and useful skills for managers to have and can make all the difference in the commercial world. It just means that introverts need to find managerial posts that consist mainly of these type of duties rather than others that they may find more challenging or draining.  

 

To that end, be sure to ask detailed questions in person, or via email when applying for posts and at interview. Also, don’t forget that as a manager you will have some say of over the way thing are done, so once you have secured a position it is often possible to make changes that will both work for your team, and you personally such as giving feedback on a one to one basis rather than as a group.

 

Boost your confidence

 

Next, when it comes to being in charge, an introvert’s belief in themselves may spring less from their natural charisma and more from a sense of personal confidence. Luckily, this something that can be fostered in several ways.

 

First of all, be sure to pursue advanced learning in the areas in which you want to succeed, such as a masters in hotel management for those wishing to succeed in the hospitality trade. After all, having in-depth knowledge and experience in your field will boost your confidence to a level where it makes directing and delegating to other in your team a lot easier.

 

 

Also, it can be hugely helpful to take time each day to organize your thoughts and prepare what you need to say to people, especially if you are speaking to a group. The reason being that introverts are often most eloquent in writing rather than speaking off of the top of their heads. Therefore having something written down beforehand can help you to stay focused and effectively deal with the critical issues without getting distracted.

 

 

Use modern communication platforms

 

Lastly, it’s vital to remember that modern methods of communication can be leveraged by the introvert to convey messages to a broad audience in a less stressful way.

 

I’m not just talking about texts and social media here, in fact, there are new staff management systems that can be used to rota, fill, and instruct employees all in an automated way. Thus removing the introvert manager from HR types situations that would typically be both challenging and draining, and so freeing them up to focus on the other aspects of running a business to which they are better suited.

 

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